'green power in full blossom' hoodie print
'green power in full blossom' illustration
Lech's eco campaign promotional video in social media showcasing the product
Lech's eco campaign microsite showcasing the product
'plant new classic' illustration
'plant new classic' hoodie print
Lech's OOO national campaign for the eco competition, featuring my design
'plant new classic' illustration, work in progress
Lech
2x illustrations created for Lech Breweries' national campaign in Poland: 'green power in full blossom' & 'plant new classic' hoodie prints.
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Lech ran a country-wide competition promoting ecological lifestyle choices and encouraging the customers to take part in an online quiz set up on their micro site. There were 1000 hoodies to win every week of the brand activation.
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*Lech is Asahi's subsidiary
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